SS27
CONTINUE
DISCIPLINE: MUSIC & FASHION
iRL PARIS SS 2025: Special guest appearance during Paris Fashion Week.
Highlights: Air Jordan & GUESS collaborations, Latin Grammy winner, global fashion icon.
From Medellín to worldwide cultural force.
DISCIPLINE: FINE ART & SKATEBOARDING
IRL PARIS SS 2024: First global painting exhibition during Paris Fashion Week.
Highlights: Nike & Lil Yachty collaboration. Artistic heritage in Kelen. One of the fastest growing artists in 2025.
From IRL to a global stage.
DISCIPLINE: FASHION & MUSIC
iRL PARIS SS 2024: First "SEX" pop-up and party for Paris Fashion Week.
Highlights: Crocs & Ksubi Collaboration.
From Paris Fashion Week to global takeover.
DISCIPLINE: ART & FASHION
iRL PARIS SS 2025: Art showcase and fashion pop-up during Paris Fashion Week.
Highlights: HBX "Vices" capsule, The Skateroom & HUF collaborations, Rexeisen fashion label.
From Bellflower skate scene to global art-fashion crossover.
DISCIPLINE: FOOTWEAR & DESIGN
iRL PARIS SS 2025: Luxury footwear showcase during Paris Fashion Week.
Highlights: Vans & Timberland collaborations, RAL7000STUDIO co-founder, turning sneakers into wearable art.
From Italy's footwear district to luxury streetwear icon.
DISCIPLINE: ART & FASHION
iRL FW 2024 & SS 2025: First Chito "Group Show" with his curated selection of artists.
Highlights: Asics collaboration & Adidas Y-3 SS27 guest artist.
From underground to global recognition.
DISCIPLINE: FASHION
iRL PARIS SS 2025: Debut showcase during Paris Fashion Week.
Highlights: Adidas collaboration, 100% Paris-made production, ComplexCon Brand to Watch 2024.
From Le Marais studio to global recognition.
DISCIPLINE: CREATIVE DIRECTION & PHOTOGRAPHY
iRL PARIS SS 2025: Creative direction showcase during Paris Fashion Week.
Highlights: A$AP Rocky campaign photography, music video direction, one of the most sought-after photographers.
From New York to global creative scene.
DISCIPLINE: FASHION
IRL PARIS SS 2023: First Paris Fashion Week Pop-up and Showcase.
Highlights: Collaborations Kid Cudi & Chief Keef, ranked top #3 on StockX.
From Paris Fashion Week to global streetwear icon.
DISCIPLINE: FASHION & PRODUCT DESIGN
IRL PARIS FW 2023: One of the debut edition starring Paris Fashion Week.
Highlights: First brands to showcase at iRL Paris Fashion Week.
From social networks to global recognition.
DISCIPLINE: ART & FASHION
iRL PARIS SS 2025: Art showcase during Paris Fashion Week.
Highlights: Puma collaboration, "BOYS" character, JAM® clothing label, COMET© creative crew.
From Tokyo underground to global art scene.
VENUE: LE MARAIS, BHV HOMME, 36 RUE DE LA VERRERIE, 75004 PARIS
IRL SS27 lineup will be revealed soon
GET YOUR PASS
.png)
ATTENDED BY TEAMS FROM
SPONSORED BY
IRL is a global cultural platform born at the intersection of fashion, art, music, and community. Each edition brings together emerging and established creatives for an immersive, in-real-life experience during the world's most influential fashion weeks. From Paris to Miami to Seoul, IRL creates the space where the next generation of culture is discovered, celebrated, and connected — beyond the screen, beyond the algorithm.
* Required fields
Get first access to what's next in culture — events, exclusive drops, and moments you won't find anywhere else.
IRL keeps the circle tight for a reason. Request your access now. *
Thanks! We'll be in touch.
